Powerful copy sells services and products. Whether your company is based in Cleveland, Ohio or other U.S. cities, we have the experience to put your thoughts into copy that persuades readers to take action. We offer print and web/search engine optimization (SEO) copy and business copywriting and editing for:

• Articles
• Advertisements
• Blogs
• Brochures
• Newsletters
• Press releases
• Product and service descriptions
• Websites

Please see below for additional details about our content writing and editing services.

Marketing Brochures, Newsletters, Ads and More

A brochure, newsletter, advertisement or other marketing piece can be powerful tools in any campaign – if the copy is engaging. A good marketing piece will:

• Capture your audience
• Inform readers about your services or products
• Persuade readers to act
• Increase leads and sales

We create compelling marketing materials that describe your services and products in easy-to-read language. How do we do this? We take time to truly understand your business. Then we analyze your market – be it Northeast Ohio or other parts of the United States. We use our findings to produce original, persuasive copy that motivates your readers to take action – buy, subscribe, attend – whatever your goals are, we will help you meet them.

Press Releases

A compelling press release is one of the easiest ways to get free media. We all love free, right? However, writing a press release requires skill in knowing the market and crafting newsworthy copy. With extensive experience crafting newsworthy press releases, we know what it takes to help you get free exposure. Our services include thorough research of your company and industry; targeted, newsworthy press release copy; optimization to increase search engine rankings; and fast turnaround times to ensure copy relevance.

SEO Content for Articles, Blogs, Websites and More

Frequent use of a word or phrase in a specific location tells search engines the focus area of your website, blog, article, etc. SEO is a means to an end. It helps yield high rankings on search results which can drive traffic to your site. However, it does not persuade readers and site visitors to actually do what you want them to do. We have helped clients in Cleveland, Ohio and around the country not only drive traffic, but also meet their business goals.

At BAAB, we never sacrifice readability for SEO. We do not keyword stuff. Instead, we focus on  including the right number of SEO keywords in the right places.

Web Copy

The Internet puts a range of enticing products and services at the fingertips of surfers and “window shoppers.” Well-written website copy engages potential customers quickly – giving them no reason to shop around.

At BAAB, we craft targeted web copy to help turn shoppers into buyers. Let us help you clearly describe the key benefits of your products and services. And give potential customers the information they need to make a quick decision.

Contact us today for your copywriting and business content needs.